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In today's online landscape, understanding consumer actions is paramount for companies. Behavioral data platforms offer a powerful solution to this challenge by gathering vast amounts of data on how consumers interact with digital platforms. By interpreting this data, marketers can gain valuable insights into consumer drivers, preferences, and shif

Diving deep into the perceptions of your target audience is crucial for creating successful products or services. User interviews offer a direct pathway to uncover these needs, providing useful insights that can guide your design. By connecting with real users, you gain a detailed understanding of their obstacles, dreams, and likes. This crucial in